He is most famous for playing ditzy dentist Roger Bailey Jnr in the BBC sitcom My Family, although he was only intended to appear once. His other acting credits include Casualty, Lucky Bag and playing PC Claude Cox in the sitcom High Hopes. He has also provided the voice of Police Chief Llunos in the BBC Radio Production of Aberystwyth Mon Amour.
His writing credits include the 2000 sketch show TV To Go, Lucky Bag, The Story of Tracy Beaker and the 2001 sketch show Velvet Soup. His theatre performances also include the recent role of Bob Acres in the restoration comedy The Rivals.
He was born in 1971 in Newport, Wales, UK. He read English at Oxford before studying at the Welsh College of Music and Drama. He and some collegues set up, "just for a laugh", the Mappa Mundi thetre group to produce their versions of classical plays. In 1993 he married Lynne Seymore and subsequently, in 2001, had twins named Molly and Jake Self. As of 2010 he lives in Cardiff, Wales, UK with his wife and children.